COMPANY: Outdoor & Cycle Concepts – Cotswold Outdoor, Kemble, England
eCommerce Content Executive: April 2017 – November 2017
- Website Migration to Adobe Experience Manager:
- Website implementation and development
- Management of staff
- Managing and executing homepage plan
- Key contact person for brand related pages on website
- Briefing projects to studio for seasonal campaigns
- Writing blog articles
- Updating content
- Data driven reporting using Google Analytics
COMPANY: Total Netherlands N.V., The Hague, The Netherlands
Marketing & Communications Officer Retail: May 2015 – February 2017
- B2C Marketing & Communications:
- Organising local and national marketing campaigns
- Managing narrow casting content
- Drafting press releases and advertisements
- Maintaining B2C website content applying SEO
- Composing all marketing materials complying with brand guidelines
- Organising corporate events
- Increasing brand awareness and ensuring brand visibility
COMPANY: HEMA, Amsterdam, The Netherlands
Marketing Content Specialist: October 2014 – April 2015
- Maintaining and evaluating general website content for the Belgian and French websites
- Content production using SEO
- Reviewing and updating banners on different website pages
- Offering cultural support for e-commerce targets
COMPANY: Clarke Energy Ltd. Liverpool, UK
Marketing and Communication Specialist: September 2013 – September 2014
- Internal and External Communications:
- Implementation, follow up and planning of marketing strategy
- Organising and coordinating publication of advertisements and brochures.
- Maintaining website content applying SEO
- Composing case studies, press releases, news and event related messages.
- Social Media: Following up on Social Media such as LinkedIn and Twitter.
- Webinar: Organising online webinar for experts within the industry and potential customers.
- Site visits: Preparing site visits with potential customers or stakeholders.
- Sector Events: Attending important industry-related events like conferences and meetings on renewable energy or sector improvements.
COMPANY: A.S.ADVENTURE N.V. Antwerp, Belgium
Marketing Executive – Head of Content: May 2009 – September 2013
- Managing different marketing campaigns.
- Coordinating content and production of company brochures and magazines.
- Organising production of photo shoots necessary for seasonal brochures in Belgium and abroad (South-Africa, Iceland, US, etc.).
- Managing video material on the website and other website related content.
- Event management: corporate events, local events around stores